Hi, I’m Alana
Alana freelances as a Line Producer for production companies and agencies, primarily in video production. She occasionally produces still photo shoots too. Alana has been in production since her first full time job in the machine room at Video Arts, a post production and finishing house in San Francisco. After a couple of years at Video Arts, she gained hands on production management experience in New York, working primarily in [reality] television, including food, fashion and adventure shows. Eventually making her way back to California, she has produced and at times directed commercial, branded, digital, narrative and documentary formats. Alana enjoys the unlikely people and places she has been lucky enough to encounter through work. She is passionate about [visual] storytelling and having fun during the creative process. She has a BA in Race & Ethnicity in American Culture from the University of Michigan and a passion for oral history.
At the bottom of the page are a few of my handdrawn/painted rotoscope animations, found family footage edit and arty things I’ve made.
Algo Mío - This is one part from a four part series Beauty Out There for Refinery29 x Ulta Beauty, Director Kantú Lentz; DP Matthew Plaxco; Production Designer Liz Zwiebel; LP Alana Lowe 2022
Cierra Gromoff | The VC-backed founder with roots in a remote Alaskan island - Directors Stephanie Roush & Oliver Hamilton; DP Oliver Hamilton; LP Alana Lowe for Mercury
Kentik Technologies | Answer Any Question About Your Network - Director Michael Sullivan; DP Ethan Indorf; Production Design Linda Mai Green; LP Alana Lowe 2024
29Rooms Sizzle Reel for Refinery29 Director Raffi Asdourian; DP Ben Lunden; LP Alana Lowe 2018
Northern CA Toyota x Mikes Bikes - Director Oliver Hamilton; DP Ethan Indorf; LP Alana Lowe for H&L Partners x Northern CA Toyota 2022
Gagan Biyani | The founder that never stops learning - Directors Stephanie Roush & Oliver Hamilton; DP Michael Enos; LP Alana Lowe for Mercury
Fish Out of Water - Another part from the four part series Beauty Out There for Refinery29 x Ulta Beauty, Director Kantú Lentz; DP Matthew Plaxco; Production Designer Liz Zwiebel; LP Alana Lowe 2022
Tyler’s Testimonial | Cummins - Director Cody Stokes; DP Ethan Indorf; LP Alana Lowe for Pocket Pictures x Trendy 2024
Humu (HR software) - Directors Stephanie Roush & Oliver Hamilton; DP Ethan Indorf; Production Designer Lauren Heanes; LP Alana Lowe for Humu 2022
Helen Mayer | The founder that learned how to pivot when she became a parent - Directors Stephanie Roush & Oliver Hamilton; DP Michael Enos; LP Alana Lowe for Mercury
Oomph Wellness | Product Intro - Writers Paul Helzer & Alana Lowe; Director Michael Sullivan; DP Paul Helzer; LP/Editor Alana Lowe 2024
Celebrating Our Collective Accomplishments | Marin Agricultural Land Trust - DP Paul Helzer; LP / Story Producer / Editor Alana Lowe